- TIME: 8:45 AM-4:45 PM
- AUDIENCE: Dental Students, Residents, Dentists in Practice 10 years or less – NO EXCEPTIONS
- CE UNITS: 6.0
- LECTURE #: 026
- AGD CODE: 550
- MODERATORS: Dr. Ariana Mason & Dr. Jasmine Shafagh
The New Patient Experience: Today’s new dentist faces obstacles unlike any generation before. Corporate care chain dentistry, fewer fee-for-service practices, and the tsunami of managed care practices have made traditional fee-for-service practice an epic challenge. The one area where the new dentist can easily distinguish themselves from the rest is during the new patient experience. Drawing from 36 years of learning what is important and what isn’t, this presentation will provide the recipe from the first phone call through the first appointment.
The Art of Case Acceptance: Many of your talented classmates will face early burnout and a career of one-tooth dentistry because they lack the most vital chairside skill: getting patients to accept the care they need. This is how you do it.
The Art of Getting Paid: Another Achilles heel in a fledgling practice is the inability to get paid in full for services. It’s a known practice management parameter that if balances due aren’t collected in 90 days, there is only a 20% chance of ever collecting it. This section is dedicated to the model for getting paid up front, and further, why that turns out to be the more prudent and ethical way to practice.
Marketing in 2019: Dentists unequivocally waste more money on broken marketing promises than any other part of their practice. We’ll highlight both the most powerful and low-cost marketing designed in the past 18 months for the new dentist (or any dentist) with an emphasis on “word-of-mouth” referrals.
Leaving a Legacy: Bonding and giving back to community may not be foremost on the new dentist’s mind. This section will show countless opportunities to unite your practice with the community, creating a legendary reputation where both patients and businesses want to be on board with your organization.
- Learn the clinical skills necessary to break free from the insurance-driven practice
- Increase case acceptance
- Market effectively
- Build and keep an amazing team
- Reduce AR and increase cash flow
Tuition and lunch are complimentary for the audience listed above... No Exceptions... Pre-registration required.
Dr. Steven Rasner practices cosmetic dentistry in Bridgeton and Vineland, New Jersey. He has achieved Mastership status at the Academy of General Dentistry, an award given to member dentists who have taken more than 1,100 hours of continuing education and have studied 16 disciplines, such as cosmetic dentistry, periodontics, orthodontics, occlusion, and implants. He has published over 50 articles in many industry journals, and multiple books, including: The Protocol Book, The Art of Getting Paid, and The Bullet Proof Guide to the Extraordinary Practice.Go to: RASNER FULL DAY LECTURE #026